Business Storytelling for Managers: Story Structures, Change and Customer Stories – Amsterdam, 1–5 Feb 2027
Business Storytelling for Managers: Story Structures, Change and Customer Stories runs in Amsterdam from Monday 1 February to Friday 5 February 2027 (1 Week). The fee is 23,500 SAR per participant. The same programme is also scheduled in 7 other cities.
- Dates
- Length
- 1 Week
- Fee per participant
- 23,500 SAR
- Format
- In person, Amsterdam
- Venue
- Zuidas business district hotel
- Status
- Open for registration
- Week
- 5 of 2027
- Reference
- 52_8785
This session
1–5 Feb 2027
This Business Storytelling for Managers: Story Structures, Change and Customer Stories session in Amsterdam runs from Monday 1 February to Friday 5 February 2027 (week 5, Q1 2027). It is the only date in Amsterdam in 2027, at a fee of 23,500 SAR. Registration is open for this date. It is held in person at Zuidas business district hotel.
How do I book this date?
Register online to request your place, or send us a question about this date first.
Reference for this date: 52_8785. Quote it when you contact us.
Before you book, read our cancellation policy.
Let’s talk about your next step.
Questions about this date
When does Business Storytelling for Managers: Story Structures, Change and Customer Stories in Amsterdam start and finish?
It starts on Monday 1 February and finishes on Friday 5 February 2027: 1 Week.
How much does Business Storytelling for Managers: Story Structures, Change and Customer Stories in Amsterdam cost?
The fee for this date is 23,500 SAR per participant. Please read our cancellation policy before you book.
Is this date held in person or online?
It is held in person in Amsterdam, at Zuidas business district hotel.
What does this programme cover?
Managers often explain change, strategy and customer value with bullet points and figures that listeners forget before the meeting ends, so decisions stall and support fades. Business storytelling gives professionals a disciplined way to turn experience, customer outcomes and plans into short stories that people remember and act on. This Core Concept course trains participants to find, structure, test and tell business stories for change, vision, customers and meetings, backed by evidence. Each participant leaves with a Business Story Portfolio of five rehearsed stories and a personal story bank.
The programme outline covers:
- Introduction
- Course Objectives
- Target Audience
- Course Outline
- Day 1: Why Stories Persuade at Work
- Day 2: Business Story Structures and Arcs
- Day 3: Finding, Collecting and Shaping Stories
- Day 4: Stories for Change, Vision, Customers and Evidence
- Day 5: Role-Play, Delivery and the Business Story Portfolio
- Skills You Will Gain
- Why Attend This Course
- Conclusion
Where else does this programme run?
Also scheduled in 7 other cities.
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