Advanced Strategic and Global Key Account Management – London, 8–19 Feb 2027
Advanced Strategic and Global Key Account Management runs in London from Monday 8 February to Friday 19 February 2027 (2 Weeks). The fee is 41,400 SAR per participant. The same programme is also scheduled in 7 other cities.
- Dates
- Length
- 2 Weeks
- Fee per participant
- 41,400 SAR
- Format
- In person, London
- Venue
- Central London four-star
- Status
- Open for registration
- Week
- 6 of 2027
- Reference
- 360_13105
This session
8–19 Feb 2027
This Advanced Strategic and Global Key Account Management session in London runs from Monday 8 February to Friday 19 February 2027 (week 6, Q1 2027). It is the 1st of 2 dates in London in 2027, at a fee of 41,400 SAR, the same for each of them. Registration is open for this date. It is held in person at Central London four-star.
When else does it run in London?
- 8 – 19 February 2027 This date 41,400 SAR
- 3 – 14 May 2027 41,400 SAR
How do I book this date?
Register online to request your place, or send us a question about this date first.
Reference for this date: 360_13105. Quote it when you contact us.
Before you book, read our cancellation policy.
Let’s talk about your next step.
Questions about this date
When does Advanced Strategic and Global Key Account Management in London start and finish?
It starts on Monday 8 February and finishes on Friday 19 February 2027: 2 Weeks.
How much does Advanced Strategic and Global Key Account Management in London cost?
The fee for this date is 41,400 SAR per participant. Please read our cancellation policy before you book.
Is this date held in person or online?
It is held in person in London, at Central London four-star.
What does this programme cover?
Organisations that sell to large, multi-country customers often run their most valuable accounts as a collection of local relationships: prices differ by country, nobody owns the whole customer, internal teams pull in different directions and the value delivered is never measured. This Core Concept two-week course in advanced strategic and global key account management equips senior account leaders to select and tier accounts, co-create and quantify value, govern accounts across countries and lead cross-functional account teams. Participants finish by building a Strategic Global Account Plan for one of their own accounts.
The programme outline covers:
- Introduction
- Course Objectives
- Target Audience
- Course Outline
- Day 1: Strategic Account Management Foundations and the Global Customer
- Day 2: Account Selection, Portfolio Frameworks and Programme Design
- Day 3: Value Discovery, Co-Creation and Quantification
- Day 4: Account Intelligence, CRM and Predictive Analytics
- Day 5: Week-One Integration: Guided Case on a Multi-Site Industrial Customer
- Day 6: Global Account Management and Multi-Country Coordination
- Day 7: Account Governance, Risk and Profitability Control
- Day 8: Leading Cross-Functional Account Teams and Executive Relationships
- Day 9: KAM Performance Measurement and Programme Maturity
- Day 10: Capstone: Strategic Global Account Plan
- Skills You Will Gain
- Why Attend This Course
- Conclusion
Where else does this programme run?
Also scheduled in 7 other cities.
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